Beyoncé has opened up about her personal haircare routine, giving fans a glimpse into her regimen with her new haircare line, Cécred. In a video shared on Instagram on Monday morning, the singer showcased how Cécred has transformed her hair, making it “healthy and strong.”
The 42-year-old singer, known for hits like “Texas Hold ‘Em” and “Single Ladies,” sat in a salon chair as a stylist washed her hair, narrating the video to explain each step of her Haircare routine. “It has been such a special experience seeing all of your #cecredwashday rituals all over my timeline… I just had to join in with something I had in the archives 🥰” she captioned the post.
Inside Beyoncé’s Haircare Regimen
In the video, Beyoncé revealed that she chose her brand’s “rice and rose water ritual” ($52) because her “color was fresh.” She emphasized the importance of the conditioner, stating, “There is nothing in the world like the conditioner,” before moving on to dry and style her hair.
Addressing misconceptions about wearing wigs, Beyoncé stated,
“The stigma and misconception is that people that wear wigs don’t have long and healthy hair … that’s some bulls—t ‘cuz it ain’t nobody business.”
Beyonce explained that she prefers to dry her hair “on medium heat” using the Dyson Supersonic Hairdryer ($429) and Dyson Airwrap ($599) to minimize heat damage. She noted that after using Cécred, her hair has “never grown so long” and “never been so moisturized.”
Reflecting on her approach to haircare and music, Beyoncé expressed her excitement for disrupting norms, stating, “Being disruptive and challenging everything people feel should be the process has always been exciting to me. My hair and music seemed to do that a lot over the years…”
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